Graphic Design Specialist
Saginaw Valley State University | August 2024–Present
Design and produce the monthly Provost Notes newsletter, distributed to faculty and staff to highlight university updates and community developments. Create event flyers and promotional materials for campus-wide and external distribution. Provide design support for social media content as needed to enhance university communications and engagement.
Marketing and Design Specialist
Cardinal Solutions | November 2024–Present
Leading a campus-wide rebranding initiative to increase awareness of SVSU’s tutoring center. Conducted market research through student and faculty surveys to assess strengths, weaknesses, and current perceptions. Developed a comprehensive advertising and social media strategy tailored to student engagement. Designed a new logo and wordmark to establish a stronger brand identity and enhance the center’s visibility across campus.
UX/UI Designer
Saginaw Valley State University | August 2024–December 2024
Developed a comprehensive mobile application concept for SVSU Health and Wellness, incorporating extensive marketing research and strategic branding. Created a detailed brand booklet outlining research insights, design rationale, and brand guidelines to ensure consistency in app usage. Designed both low-fidelity and high-fidelity prototypes using Figma, leveraging Adobe Illustrator to craft custom UI elements for a seamless user experience.
Illustrator
Cardinal Solutions | July 2024–September 2024
Using Procreate on an iPad, over 30 illustrations were created for the Mridha International Institute of Peace and Happiness. In total, the book features over 100 drawings focused on peace and happiness in our ever-changing world. Two of these illustrations were showcased at the book’s gallery opening, alongside artwork from other contributing illustrators at the Marshall M. Fredericks Sculpture Museum.
